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Are you Co-Creating with Customers?
Long-term success in any competitive marketplace demands constant innovation.
Lasting innovation requires a steady flow of new ideas. The effectiveness
of a company’s innovation efforts is measured by how well promising ideas are
selected, nurtured, and transformed into tangible products and services.
WebStormTM by BrightIdea, Inc. is an Idea Collection and Ranking Portal
that facilitates the innovation process by allowing organizations to:
- Efficiently collect new ideas from thousands of stakeholders.
- Use the power of "crowdsourcing" to rank ideas and allow the best ideas to rise to the top.
- Quickly establish a feedback channel with customers and partners.
- Solicit immediate input from employees at any level and from any organization.
Corporate Social Networks for Innovation
Millions of people participate in online social networking communities.
Businesses have only recently started to realize the potential that Web 2.0
technologies present to the workplace. BrightIdea.com was the first on-demand
service provider to introduce a Corporate Social Networking application designed
specifically for collecting and managing ideas. Incorporating
the social networking paradigm in a business environment has many benefits:
- Increases participation by orders of magnitude over traditional methods.
- Drastically shortens timeframes of idea collection and evaluation.
- Promotes collaboration on the creation and refinement of new ideas.
- Fosters a sense of shared involvement in customers and employees.
- No end-user training is required.
Best-of-Breed Technology
Senior leaders of all types of corporations are pointing to innovation as being
critical to the growth and survival of their firms. Yet all too often, internal
processes for fostering innovation are lacking. With the release of WebStorm 5.0,
BrightIdea has engineered a class-leading open
innovation social network that provides a powerful tool for accessing the creativity
and experience of your customers and employees. It can be configured for internal
company use or opened up to customers and partners. Some of the features in WebStorm 5.0 include:
- Idea Collection
- User Voting and Commenting
- Real-Time Duplicate Checker
- Microsoft Office Integration
- Video Uploads (automatic conversion to Flash Video)
- Single Sign-On (enhanced support for SAML 1.1)
- Configurable Micro-Site (landing page with company branding)
- Dashboard reports
- User Profiles
- Blogging Capability
In addition, WebStorm can be configured as the front-end interface
to BrightIdea’s Innovation Pipeline Management (IPM) platform.
The IPM Platform is a comprehensive suite of tools used to manage ideas from
conception to reality, with modules for research collaboration, cost estimation and revenue forecasting,
and more.
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Learn More
Info
- Read about the I-Prize in
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