The Market Leader in Innovation Program Management Software


Brightidea’s mission is to maximize the creative potential of all the world’s people. As the industry leader in innovation management solutions, Brightidea enables organizations to innovate more effectively with the right mix of specialized software and curated services to drive success at every stage of their innovation journey. Our one-of-a-kind innovation management software makes it simple for innovation program leaders to centrally track all of their innovation activities, from hackathons to design thinking projects to crowdsourcing and more. First-ever Innovation Apps make it easy to set up, track and compare these various initiatives to identify which investments are yielding the best results and where to focus efforts for maximum impact. Based in San Francisco, Brightidea has worked with over 300 leading global brands, including Accenture, Bayer, Cisco, GE and MasterCard, to achieve hundreds of millions of dollars of financial innovation impact.


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Founded in 1999, Brightidea launched the first-ever online innovation platform in 2005. The Brightidea Innovation Platform was designed to improve the efficiency and effectiveness ofany organization’s innovation process. Today, Brightidea’s innovation program management software offers a complete suite of capabilities that cover the entire idea lifecycle from initial collection to execution. Brightidea is the partner of choice for world class companies seeking to build transformative people-powered innovation competency and culture. Leading companies choose Brightidea for our visionary leadership, crowd-driven innovation, data-driven results, relentless focus on quality and our proven customer successes.
The Brightidea Timeline
We are just like you, constantly striving to find ways to continuously innovate – and innovate smarter. Our goal is to provide companies with innovation program management solutions that help them compete in today’s market. This enables our mission to maximize the innovative potential of all the world’s people.


Matthew Greeley
Vincent Carbone
Gretchen-Hoffman-VP-MarketingGretchen Hoffmann
VP of Marketing
Genevieve Wang VP ProductGenevieve Wang
VP of Product
Lou Ostdiek
VP of Technology
David-Carter-Director-FinanceDavid Carter
VP of Finance


A concept championed by Brightidea CEO, Matt Greeley, ‘the innovation grid,’ is built on a global innovation network of connectors and integrations tied in and through Brightidea’s innovation program management software to facilitate and capture the flow of new ideas that surface from inside and outside firewalls.

From technology leaders like GE and SAP to global financial leaders such as Principal Financial and MasterCard to manufacturing giants including Bosch and Electrolux, and healthcare/pharma leaders like Humana and Roche – something very big is forming, one node at a time.

Touching almost every part of the world is a movement to create online channels of communication and collaboration on ideas. From identifying new sustainable energy sources to naming a new Jell-O product, an intricate web of interlocking ideas is creating a vast network of minds on a scale never before imagined.

Now, with Brightidea innovation program management software, hundreds of companies and organizations globally are connecting to an invisible grid — the lines of which are just starting to form and connect people in unforeseen ways.

The stakes are high and the effects this grid will have on our future and the future of business innovation are profound. Connecting to this global grid will be easier than calling to turn on your utilities, and embedded into the very fabric of the internet itself.

Open, mobile, instant, futuristic, adaptive, evolving, agile and decidedly human, the innovation grid may hold the potential to solve our world’s greatest challenges because it will be the product of the most fundamental social human capital — ideas.


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At Brightidea, we recognize the vital role our partners play in our ecosystem – a community of organizations and individuals focused on a common goal – customer success. Our partner programs provide a strong foundation of support and collaboration that fosters unparalleled value and mutual business success. Brightidea reaches out globally to work withorganizations that offer balancing skills and solutions. Here is our community of carefully selected partners with proven innovation management experience, and when coupled with Brightidea, create value-added services for the client.
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Click here to contact us
255 California Street, Suite 1100
San Francisco, CA 94111
1040 Avenue of the Americas, Suite 18A
New York, NY 10018