Brightidea, Inc. (“Brightidea”) is committed to protecting the privacy of your personal information while using our Web site and our hosted application service and related support services. Brightidea has therefore established this Privacy Policy to assist you to understand how Brightidea collects and uses personally identifiable information. By using our Web site or our hosted application service or related support services, you are agreeing to the collection and use of personal information in the manner described in this Privacy Policy.
Web Site Data Collection Overview
Our server software gathers in log files, general demographic information from all users of our Web site and for users of our hosted application service and related support services. For each visitor to the Brightidea Web site, our Web server automatically recognizes the visitor’s domain name, browser type, operating system, referring domains, entry page, exit page, and average time on the Web site. This information is used for internal purposes only, to help us improve our Web site and better understand our visitors’ needs.

We may use the services of marketing companies to help us collect and/or log Internet Protocol addresses, Internet domain names, the web browser and operating system used to access the Brightidea Web site, the files visited, the time spent in each file, and the time and date of each visit. We use Web beacons and cookies. Cookies are identifiers that can be sent from a Web site via your browser to be placed on your computer’s hard drive. Thereafter when you visit a Web site, a message is sent back to the Web server by the browser accessing the Web site. You may elect not to accept cookies by changing the designated settings on your Web browser. However, not utilizing cookies may prevent you from using certain functions and features of our Web site. The information collected from the use of cookies is used and analyzed to improve our Web site. We use cookies to personalize the experience of our visitors, provide support to customers, record visitor preferences, provide personalized and specialized content, record session information, track visitor clickstream behavior throughout the Web site, and customize site content based on your browser type, operating system, and preferences. By gathering such information to supplement our records,we learn things like what pages are most attractive to our visitors, which of our products most interest our customers, and what kinds of offers our customers liketo see. Although we or our marketing companies log the information coming from our site on our behalf, we control how that data may and may not be used. If you do not want to help us learn how to improve our site, products, offers and marketing strategy, you can opt-out of this Web site analysis tool by disabling your cookies. If you disable your cookies, you may still use our Web site; however, you may not be able to access certain areas within it.

If you choose to receive company or product information, you will need to complete our online request forms. The online forms provide site visitors with an opportunity to request free product downloads and demos, view Brightidea white papers, register for free Brightidea online seminars as they may be offered, and enroll for various services. These forms require your name, company name, e-mail address, company address, phone number as well as other information to help us determine and respond to your needs related to the products and/or services requested. All information provided by the visitor is voluntary. We use this information to send updates about our company and our products and to contact you if requested or necessary. We also use the demographic information you provide on these forms in connection with studies and reports regarding our Web site, such as Web site usage patterns, in order to better understand the needs of visitors to our Web site. We will not, however, associate any personally identifiable information which you provide with the information in these studies and reports.

We use Web beacons alone or in conjunction with cookies to compile information about your usage of our Web site and interaction with emails from Brightidea.Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Website tied to the Web beacon and a description of a website tied to the Web beacon. We only use Web beacons to operate and improve our Web site and emails communications.

We may occasionally run contests or other special promotions on our Web site in which we ask persons who choose to participate for contact information (like ane-mail address) or demographic information (like a zip code, industry or country). We may use the data we collect from you in these contests and promotions to send you promotional material about our company or our partners. Your contact information collected from these contests and promotions may be used to administer the contest and notify winners and contact you when necessary.

E-mail Addresses
We do not collect e-mail addresses without the site visitor voluntarily providing us with this information (typically via our online information request form, whitepaper request form, and other Web site forms and surveys). We will periodically use your e-mail information for service, sales, support, and marketing purposes. From time to time, we may share your e-mail address with our partner organizations and companies for service, sales, support, and marketing purposes. If you do not wish to receive marketing e-mail from us or our partners in the future, you may opt out as described below.

Customer Data
Customers or end users may use our hosted services to host certain data about their personnel. We do not use or disclose such data except as provided in oursubscription agreements with our customers, or as may be required by law , or if we believe that use or disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order or legal process. Customers are responsible for maintaining the security and confidentiality of their usernames and passwords.

Data Security
We use a variety of security measures and employ appropriate physical, administrative and technical safeguards to protect against the loss or unauthorized use, alteration or disclosure of, or unauthorized access to, the personal information under our control. We have licensed the industry-standard Secure Sockets Layer (SSL) technology, which permits encryption of potentially sensitive information such as your name and address. This will make your information unusable in th eevent of unauthorized third-party interception. We store this information in a secure environment at one or more of our service providers.

Brightidea personnel with access to this information have been trained and advised of the importance of maintaining the security and confidentiality of such information and of using it only for the purposes described in this Privacy Policy.

Other than as expressly described in this Privacy Policy, we will not share personally identifiable information with anyone outside of Brightidea without your prior permission unless we believe in good faith that such release is reasonably necessary to (i) comply with applicable law, (ii) enforce the terms of any of our user agreements, or (iii) protect the rights, property or safety of Brightidea, our visitors, or others.

Upon request submitted to, Brightidea will provide Web site visitors at no cost with access to their personal information that we have on record and the ability to complete, update or remove such information. The Brightidea Web site may provide links to third-party Web sites for your convenience and information. If you access those links, you will leave the Brightidea Web site. Brightidea does not control these third-party sites or their privacy practices,which may differ from Brightidea’. We do not endorse or make any representations about third party Web sites. The personal data you choose to give to unrelated third parties is not covered by this Privacy Policy.

In the event your personal information is acquired, or is reasonably believed to have been acquired, by an unauthorized person, and applicable law requires notification to you by Brightidea, Brightidea will notify you of such breach promptly by email, fax, or U.S. mail, as permitted by law and consistent with the reasonable investigatory needs of law enforcement and/or Brightidea.

Notification of Privacy Policy Changes
Brightidea may amend this Privacy Policy from time to time. If Brightidea decides to make material changes in the way we use your personal information, we will post the changes on this page so that you always will know what information we collect, how it is used, and when and how it will be disclosed. Your use of theBrightidea Web site following notice of such change will be deemed acceptance of the revised Privacy Policy, which may include application of the new policy to information provided prior to the date of such change.

Choice/Opt-Out and Updating Information
If you receive marketing or similar e-mail messages from us and wish to opt out of receiving such messages, you may simply follow the opt-out procedure specified in such e-mail. In addition, if you have registered on our site, you may opt out of receiving any future marketing or similar messages by unsubscribing. You may also contact us by regular mail addressed to: Brightidea, Inc., Attn: Support, 25 Pacific Avenue, San Francisco, CA 94111 – USA.

EU-U.S. Privacy Shield Framework and Swiss-U.S. Privacy Shield Framework
Brightidea Incorporated complies with the EU-U.S. Privacy Shield Framework and Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union and Switzerland to the United States. (Your organization name) has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit

In compliance with the Privacy Shield Principles, Brightidea commits to resolve complaints about our collection or use of your personal information. EU (and Swiss) individuals with inquiries or complaints regarding our Privacy Shield policy should first contact Brightidea at:

Written inquiries may be addressed to:

Brightidea, Inc.
Attn: Support
25 Pacific Avenue
San Francisco, CA 94111 – USA.

Brightidea has further committed to refer unresolved Privacy Shield complaints to BBB EU PRIVACY SHIELD , an alternative dispute resolution provider located in the United States. If you do not receive timely acknowledgment of your complaint from us, or if we have not addressed your complaint to your satisfaction, please contact or visit for more information or to file a complaint.