Web Site Data Collection Overview
Our server software gathers in log files, general demographic information from all users of our Web site and for users of our hosted application service and related support services. For each visitor to the Brightidea Web site, our Web server automatically recognizes the visitor’s domain name, browser type, operating system, referring domains, entry page, exit page, and average time on the Web site. This information is used for internal purposes only, to help us improve our Web site and better understand our visitors’ needs.
If you choose to receive company or product information, you will need to complete our online request forms. The online forms provide site visitors with an opportunity to request free product downloads and demos, view Brightidea white papers, register for free Brightidea online seminars as they may be offered, and enroll for various services. These forms require your name, company name, e-mail address, company address, phone number as well as other information to help us determine and respond to your needs related to the products and/or services requested. All information provided by the visitor is voluntary. We use this information to send updates about our company and our products and to contact you if requested or necessary. We also use the demographic information you provide on these forms in connection with studies and reports regarding our Web site, such as Web site usage patterns, in order to better understand the needs of visitors to our Web site. We will not, however, associate any personally identifiable information which you provide with the information in these studies and reports.
We use Web beacons alone or in conjunction with cookies to compile information about your usage of our Web site and interaction with emails from Brightidea.Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Website tied to the Web beacon and a description of a website tied to the Web beacon. We only use Web beacons to operate and improve our Web site and emails communications.
We may occasionally run contests or other special promotions on our Web site in which we ask persons who choose to participate for contact information (like ane-mail address) or demographic information (like a zip code, industry or country). We may use the data we collect from you in these contests and promotions to send you promotional material about our company or our partners. Your contact information collected from these contests and promotions may be used to administer the contest and notify winners and contact you when necessary.
We do not collect e-mail addresses without the site visitor voluntarily providing us with this information (typically via our online information request form, whitepaper request form, and other Web site forms and surveys). We will periodically use your e-mail information for service, sales, support, and marketing purposes. From time to time, we may share your e-mail address with our partner organizations and companies for service, sales, support, and marketing purposes. If you do not wish to receive marketing e-mail from us or our partners in the future, you may opt out as described below.
Customers or end users may use our hosted services to host certain data about their personnel. We do not use or disclose such data except as provided in oursubscription agreements with our customers, or as may be required by law , or if we believe that use or disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order or legal process. Customers are responsible for maintaining the security and confidentiality of their usernames and passwords.
We use a variety of security measures and employ appropriate physical, administrative and technical safeguards to protect against the loss or unauthorized use, alteration or disclosure of, or unauthorized access to, the personal information under our control. We have licensed the industry-standard Secure Sockets Layer (SSL) technology, which permits encryption of potentially sensitive information such as your name and address. This will make your information unusable in th eevent of unauthorized third-party interception. We store this information in a secure environment at one or more of our service providers.
In the event your personal information is acquired, or is reasonably believed to have been acquired, by an unauthorized person, and applicable law requires notification to you by Brightidea, Brightidea will notify you of such breach promptly by email, fax, or U.S. mail, as permitted by law and consistent with the reasonable investigatory needs of law enforcement and/or Brightidea.
Choice/Opt-Out and Updating Information
If you receive marketing or similar e-mail messages from us and wish to opt out of receiving such messages, you may simply follow the opt-out procedure specified in such e-mail. In addition, if you have registered on our site, you may opt out of receiving any future marketing or similar messages by unsubscribing. You may also contact us by regular mail addressed to: Brightidea, Inc., Attn: Support, 434 Brannan Street, San Francisco, CA 94104 – USA.
Written inquiries may be addressed to:
25 Pacific Avenue
San Francisco, CA 94111 – USA.