Reading Time: 3 minutesEd Danis, Corporate Innovation Manager at Lockheed Martin, recently shared his insights at Synthesize 2017. A summary of his talk follows. Lockheed Martin is almost synonymous with innovation, so it may come as a surprise to learn that... Read more
Reading Time: 5 minutesThe Caterpillar’s Edge is a book about embracing change to gain a competitive edge and flourish in today’s global business climate. Its author, Sid Mohasseb, is an adjunct professor, a venture capitalist, a corporate CEO, the former strategic... Read more
Reading Time: 7 minutesIt’s come and gone, but at Brightidea we’re still basking in the afterglow of our second annual user conference, Synthesize. With a vision of sparking the inspiration, creativity, and collaboration of the Brightidea community, the event was... Read more
Reading Time: 4 minutesBrightidea customers are accomplishing some pretty amazing things in their innovation programs—and if it weren’t for them, neither our company nor our industry-leading platform would be where they are today. Every year, we recognize the... Read more
Reading Time: 7 minutesNo longer a rarity these days, industry disruption is becoming a clear and present danger. Knowing this, even the most established and successful companies are investing in smarter innovation strategies to defend against being blindsided into... Read more
Reading Time: 2 minutesBy nature, big companies are risk averse, fearing that risky endeavors can hurt their brand. But the irony is that this kind of avoidance strategy ends up threatening their long-term survival. According to Innovation Enterprise, “Fifty-two... Read more
Daniel Sisson
Cameron Ackbury
Nikitas Magel
Reading Time: 7 minutesNo longer a rarity these days, industry disruption is becoming a clear and present danger. Knowing this, even the most established and successful companies are investing in smarter innovation strategies to defend against being blindsided into... Read more
Genevieve Wang
