Innovation Manager Archives

These Innovation Program Successes Can Be Yours

Gretchen Hoffman

Reading Time: 2 minutesBrightidea has helped enable powerful companies to distinguish themselves from competitors within their respective industries. Brightidea customers shared their unique success stories using Brightidea’s innovation program software in a series of... Read more

Mastering Innovation In the Enterprise: Successful (And Unsuccessful) Innovation Program Teams

Gretchen Hoffman

Reading Time: 3 minutesAll forward-thinking companies are focused on innovation – at least in theory. In practice, many companies may think they’re working on innovation when all they’re actually doing is circling the drain. Because innovation appears to be such a... Read more

Innovation, the New Competitive Equation

Gretchen Hoffman

Reading Time: 2 minutesBrightidea partnered with BPI in creating a highly informative innovation study, Innovation – The New Competitive Equation, which examines innovation strategies and roadblocks in today’s society. The study is full of statistical analysis,... Read more

How To Make Better Innovation Choices In Q2

Gretchen Hoffman

Reading Time: 3 minutesThe first quarter of 2015 is over and you might be feeling a befuddled as your innovation efforts aren’t taking off as you’d planned. Fear not, this series of thought leadership articles will help you reframe the discussion at your organization.... Read more

New Study: Who’s Driving Innovation at the Enterprise?

Gretchen Hoffman

Reading Time: 2 minutesInnovation is hard. You not only have to come up with an inspiring idea and get executive buy-in, but also manage the organizational gauntlet to turn that idea into reality. But the payoff is worth it… since you can literally change the world!... Read more