Reading Time: 2 minutesYour enterprise might be ready to innovate, but is it stuck in a perpetual “ready to innovate” loop? If so, it’s time to take action. And our recent webinar, with Jim Lundy, CEO and Lead Analyst of Aragon Research, offers lots of insight around... Read more
Reading Time: 2 minutesGenius may be “one percent inspiration and ninety-nine percent perspiration,” according to Thomas Edison, but that one percent can be the difference between taking action now and waiting. And when it comes to innovation these days, waiting is... Read more
Reading Time: 3 minutesIn this series, Gretchen Hoffman, VP of Marketing at Brightidea, interviews team members about innovation program pain points, design thinking and success stories, capturing 15+ years of innovation program expertise to help enterprises enhance –... Read more
Reading Time: 2 minutesBrightidea’s BrightWorks Platform Powering 2015 Rathmann Innovation Challenge What is the point of innovation? Simply to break new ground because we can? Some might argue that’s as good a goal as any, but innovation is probably best... Read more
Reading Time: 3 minutesSome day, someone may come up with a way to get more than 24 hours out of a day. Until then, we have the next best way to squeeze the most innovation out of a day – Hackathons! A hackathon (or, more recently known as an “App Jam”) is... Read more
Gretchen Hoffman
