Reading Time: 4 minutesAll forward-thinking companies are focused on innovation – at least in theory. In practice, many companies may think they’re working on innovation, when all they’re actually doing is circling the drain. Because innovation appears to be such a... Read more
Reading Time: 3 minutesSuccessful idea managers are not easy to find – mostly because there are very few people out there with that exact title. But idea management is crucial to the success of your innovation challenges, which is why the structure of a... Read more
Reading Time: < 1 minuteBrightidea and IdeaConnection have a new partnership that offers open innovation services and a way for companies to build their own branded, expert, open innovation communities. In the press release Brightidea CEO, Matt Greeley shares,... Read more
Reading Time: 3 minutesOnce you successfully ramp up your innovation program, the next step is to identify specific challenges that will propel your organization on the road to success. As Brightidea’s VP of Marketing, I “hung out” yesterday with with top innovation... Read more
Reading Time: 5 minutesThis is the 1st in a series of blogs where, Gretchen Hoffman, VP of Marketing at Brightidea, interviews Innovation Program leaders to understand their challenges and how they solve them, their thoughts on design thinking and hear their success... Read more
Reading Time: 3 minutesWhile the Product and Engineering teams are heads-down working on our big Fall 2014 release, we’re still rolling out great new features as part of our agile approach. We continue to focus our efforts on making the job easier for Innovation... Read more
Gretchen Hoffman
Steve Bell
