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IBM Institute for Business Value: More than Magic

Gretchen Hoffman
  • Innovation
  • Tips and Best Practices
IBM Institute for Business Value: More than Magic How do the most successful organizations innovate? IBM Institute for Business Value set out to answer this seemingly complex question, surveying more than 1,000 C-suite executives in collaboration with the Economist... Read more

If You Want To Unleash Innovation, You Need To Put Your Community to Work

Gretchen Hoffman
  • Customer Success
  • Tips and Best Practices
Your enterprise might be ready to innovate, but is it stuck in a perpetual “ready to innovate” loop? If so, it’s time to take action. And our recent webinar, with Jim Lundy, CEO and Lead Analyst of Aragon Research, offers lots of insight around how to move forward –... Read more

2015 CFO Sentiment Study – Growing Importance of Innovation to CFO’s

2015 CFO Sentiment Study – Growing Importance of Innovation to CFO’s
Gretchen Hoffman
  • Innovation
  • Tips and Best Practices
Each year the CFO Alliance conducts a CFO Sentiment Study, providing exclusive insight and measurable statistics that are critical to the strategic planning and financial outlook of CFO’s across the United States. The best practices and statistics shared in this study... Read more

It’s Time to Start a Collaborative Innovation Program – Tell Your Boss!

Kate Pietrelli
  • Innovation
  • Tips and Best Practices
Innovation is the driving force behind growth and progress in any industry, and the core of any long-term business strategy. While companies do many different things to stimulate innovation, crowdsourcing has the highest leverage among small teams. Crowdsourcing... Read more

Innovation Programs By Design

Innovation Programs By Design
Gretchen Hoffman
  • Customer Success
  • Innovation Strategies and Trends
  • Tips and Best Practices
In this series, Gretchen Hoffman, VP of Marketing at Brightidea, interviews team members about innovation program pain points, design thinking and success stories, capturing 15+ years of innovation program expertise to help enterprises enhance – or create – a culture... Read more

Call It Hackathon Or App Jam – Either Way, Your Business Wants In

Gretchen Hoffman
  • Innovation
  • Tips and Best Practices
Some day, someone may come up with a way to get more than 24 hours out of a day. Until then, we have the next best way to squeeze the most innovation out of a day – Hackathons! A hackathon (or, more recently known as an “App Jam”) is simply a period of time... Read more
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  • Preparing Tomorrow’s Innovation Leaders: A Conversation with MIT’s Gene Keselman


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