WINTER 2025: THE METRICS THAT MOVED INNOVATION

WINTER 2025: THE METRICS THAT MOVED INNOVATION
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Moments of change have always sparked the most meaningful innovation. Throughout history, periods of reinventions have given rise to breakthrough ideas – from mass production of penicillin during WWII to renewable energy advances during the oil crisis to transformative companies like Uber and Airbnb emerging after the 2008 market shift.

In 2025, the same spirit of reinvention defined the year across Brightidea. Our teams delivered meaningful upgrades that strengthened the foundation of the platform—reimagining the Hackathon experience, uplifting the core platform with the BIC 5 upgrade, introducing a new mobile app, expanding translation capabilities for global teams, and bringing AI-powered brainstorming directly into customers’ workflows. Alongside these milestones, we shipped 65 deploys, delivered four major product announcements, and continued to enhance platform performance and reliability.

These improvements didn’t just elevate the software—they expanded what our customers could accomplish. With a faster, clearer, more connected innovation engine behind them, organizations across the Brightidea community pushed further than ever this year.

And the results speak for themselves.

Managing Innovation By The Numbers - Winter 2025

  • Over 1,500 innovation initiatives launched
  • More than 200,000 ideas submitted
  • More than $32B in user inputted projected business impact

Every one of these achievements is a testament to creativity, resilience, and bold thinking. It’s exactly why we continue to invest in making Brightidea more powerful, more intuitive, and more scalable across entire organizations.

As we look ahead, 2026 feels like a turning year – one defines by momentum, clarity, and the opportunity to build what comes next.

Platform Upgrades That Keep You Moving Fast

We wanted to round out the year with a release that brings a set of improvements designed to streamline program management, enhance usability, and help teams collaborate more effectively.

  • Department Idea Box updates: clearer idea descriptions, new admin description box for team site homepages, improved teammate invite UI.
  • Flexible input fields: number fields now support commas, decimals, currency symbols, and localized formats.
  • Configurable business impact: business impact and initiative-level dropdowns can now be managed at the initiative level.
  • Submission form improvements: new image cropper, more visible submit button, standardized helper and label text.
  • Upgraded AI image generator: faster, higher-quality AI-generated visuals.
  • Streamlined email editing: new interface to edit and search for your initiative communications, mass enablement and disablement trigger, and migration of emails from system setup.
  • Platform quality & reliability: over 300 customer inquiries, bug fixes, and enhancements resolved in 2025.

Looking Ahead to 2026

The progress made across the Brightidea community in 2025 has been extraordinary—and it sets the stage for an even more powerful year ahead.

We’re committed to building a more intuitive, connected, and insight-driven innovation platform—one that helps teams spark more ideas across departments, run more impactful Hackathons, and turn innovation into measurable business results.

Thank you for an incredible year. Here’s to 2026—and all the bold ideas we are confident it will bring on the most advanced innovation management platform in the world.

Stay bright. .:.