Reading Time: < 1 minuteBrightidea took some time at Birds of a Feather to speak with Julianna Benedick, Director of Marketing for Panasonic, about the structure and breadth of Panasonic’s Brightidea-powered innovation program. Julianna feels strongly that... Read more
Reading Time: 2 minutesNielsen is the definitive brand in worldwide market intelligence and consumer media viewership information. As new media technologies developed quickly in the second decade of the new millennium, Nielsen faced the challenge of an increasingly... Read more
Reading Time: 2 minutesWe sat down with Jacqueline Krain, Director of Strategy and Business Development at Pearson Global, for a few insightful minutes at this year’s Birds of a Feather event at Quicken Loans and discussed her experiences with Brightidea and... Read more
Reading Time: 2 minutesJeff Ferreira-Pro serves as Idea Curator at leading eye and vision care provider VSP Global’s innovation lab, The SHOP. We caught up with Jeff recently at Brightidea’s annual Birds of a Feather Innovation Leaders meeting, held in June 2014 at... Read more
Reading Time: 4 minutesRecently, we held our 7th annual Birds of a Feather event in Detroit to engage innovation leaders with the latest practices, principals, challenges and opportunities within our industry. Our gracious hosts at Quicken Loans provided an inside... Read more
Reading Time: 3 minutesInnovation executives and program managers know that it can sometimes be a struggle to get and keep the attention of employees for the duration of an innovation Challenge. It’s not uncommon for a Challenge to start strong with a lot of idea... Read more
Kate Pietrelli
Steve Bell
