Frequently Asked Questions
What is Switchboard?
Switchboard is an idea routing, ranking and refinement application that manages the process of screening and scorecarding top ideas that the company has collected. Switchboard is a ready-to-use application served securely online to team leaders and their users. The application eases and in many cases, automates routing ideas across silos and geographies to cross functional teams prioritization, refinement and scorecarding.
Who can benefit from using Switchboard?
Any company that has collected ideas, suggestions or feedback from their employees, customers or the general public - and that wants to manage, rank and make decisions about those ideas before they "fall through the cracks".
Can we incorporate our company branding?
Yes. Switchboard can be customized with your company's logos, graphics, color scheme and typography.
What employees might use Switchboard?
The application provides a great way to receive input from experienced, knowledgable people who might not normally have a voice in product development using traditional methods. You may restrict participation to your company domain, or construct a specific user list to organize campaigns by departments or roles.
Who would run Switchboard?
Usually a team leader, innovation manager or project management.
How do I host the Switchboard application?
Switchboard is an On-Demand service. The software is installed and maintained by Brightidea personnel. The service is reliable, secure, and requires minimal capital investment. New releases and updates are automatically installed at the Brightidea host location, with no involvement of a company's IT department. Both administration and end-user participation is through the internet, using any standard web browser.
