Brightidea and AlwaysOn Partner to Provide Online Collaboration Platform for 2008 Going Green Conference.

Conference Attendees to Network, Share Ideas to Advance Green Industry as a Whole.

SAN FRANCISCO, September 10, 2008 -- Brightidea.com, the leader in innovation management software, and AlwaysOn Network today announced the availability of an online community platform for the AlwaysOn GoingGreen conference being held at Cavallo Point in San Francisco, CA on September 15 -17, 2008. Conference attendees will be able to network, share ideas and collaborate around the topics discussed at the event in real time and after the show.

"We are excited about the opportunity to provide attendees with a place to exchange ideas around the topics they are most passionate about and continue the discussions they start at the show long after they return home," said Michelle Hughes from AlwaysOn. "In addition, Brightidea.com has provided us with a way to capture attendee's feedback on the show so that we can continue to make it the best event possible."

Powered by Brightidea.com's WebStorm 5.0, a corporate social network that enables organizations to quickly and easily create custom innovation portals, the AlwaysOn community platform is now live and includes categories to fit every attendee's interests including Solar Energy Breakthroughs, Clean Energy Options, The Agricultural Revolution, Next Generation Biofuels. To join the community, go to http://goinggreen.brightidea.com

"The green revolution is too critical to our economy and planet to be left to chance," said Matt Greeley, CEO of Brightidea.com "We are proud to offer a space for leaders to brainstorm and drive consensus on industry-wide policy and initiatives."

About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a community blog network. In 2004, AlwaysOn continued to lead the industry in innovation by engaging its bloggers in a social network. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford Summit, OnHollywood, Breakout, OnMedia, GoingGreen, NordicGreen, and Venture Summits East and West) and quarterly print "blogozine." No other media brand has dared to create such open interaction with its readers and event participants.

About Brightidea
Brightidea.com is the product and market leader in the Innovation Pipeline Management (IPM) software market. Nearly 300 businesses rely on Brightidea.com's software to track and accelerate their innovation pipeline. The Brightidea.com platform is an integrated set of social networking tools including: Idea Management, Pipeline Tracking, Customer Feedback, Expert Location, Supplier Management, Research Blogs, Rewards & Recognition, and Financials. Brightidea's software has been successfully deployed by Harley-Davidson, Bosch, Thomson Corp, British Telecom, Bristol-Myers Squibb, Honeywell and many others. Founded in 1999, Brightidea.com is privately held and headquartered in San Francisco, CA. For more information, please visit www.brightidea.com.

For more information, please contact:
Meghan Roman
Horn Group, Inc. for Brightidea.com
Tel: 858-901-3255
mroman@horngroup.com

or

Kelly Krebs
Horn Group, Inc. for Brightidea.com
Tel: 415-905-4059
kkrebs@horngroup.com